Abu Dhabi Housing Authority Launches 'Expression of Interest' Service to Empower Citizens in Selecting Ideal Residential Projects

Abu Dhabi Housing Authority launched a new digital service called "Expression of Interest" that lets qualified citizens browse all current and future housing projects and choose the ones that best fit their needs. The platform considers location, completion dates, unit sizes, and other factors to help people make informed decisions about their future homes.

The authority added around 28,000 housing units across 15 development projects throughout Abu Dhabi to their mobile app. Citizens receive invitations through text messages and app notifications to review available projects based on their financial eligibility. They get enough time to compare options and coordinate with family members before expressing interest in their preferred project.

Hamad Hareb Al Muhairi, Director General of Abu Dhabi Housing Authority, said the service responds to leadership directives aimed at strengthening family stability and social cohesion. The system completely changes how government housing gets allocated, giving citizens full freedom to choose their preferred location and specific unit within projects.

Here's how it works: Citizens first express interest in a project during the initial phase. Once project details are ready, the authority or developer invites interested citizens to review designs, select suitable homes, and reserve them off-plan. This lets people track their home's construction status and completion date, helping them plan their future based on their choices.

The first phase targets citizens with home purchase loan applications or deferred payment home loans. These applicants can view both government housing projects and public-private partnership developments. Citizens eligible for housing grants can only browse government projects.

The authority also gives people with pending land grant applications and those who own residential land without infrastructure a chance to switch their service to ready-home purchase loans or housing grants, depending on their entitlements.

Al Muhairi explained that citizen qualification depends on application seniority and social housing conditions, including family size and current living situation. More future projects will be added later, with additional citizens qualifying based on their service eligibility.

A second phase might allow citizens with approved construction loans who haven't started building to switch to ready-home purchase loans, but this depends on completing current housing applications.

The rollout happens in stages. Al Ain residents get first access to express interest, followed by Abu Dhabi city and Al Dhafra region later. Al Muhairi stressed the importance of careful selection and coordination with qualified relatives to choose neighboring homes in the same project.

This initiative aligns with the authority's digital transformation strategy and governance goals. It increases transparency throughout the entire customer journey, from eligibility determination to home delivery. The service also strengthens private sector partnerships to provide more housing options and reduce waiting times for citizens.